NINEIDEA：产品不再仅仅是功能性的载体，消费者愈发渴望产品能在情感、体验等层面与自身深度契合，这便是对产品设计人性化的需求。深圳工业设计凭借敏锐的洞察力与创新精神，从多个维度巧妙回应了这一需求。
深入调研作为满足人性化需求的首要环节
设计师们走出工作室，深入到各类消费场景中。在调研家居产品时，观察到现代家庭空间紧凑，收纳成为难题。针对这一现象，设计出多功能的收纳家具，不仅能灵活组合适应不同户型，而且内部空间规划细致，大到被褥、小到零碎杂物都有合适的存放之处，充分考虑了消费者实际生活中的收纳需求。
在产品操作体验上，工业设计师致力于化繁为简
以智能家电为例，以往复杂的操作界面常让消费者望而却步。设计师重新设计交互界面，采用简洁直观的图标和易懂的文字提示，部分产品还融入语音控制功能，让操作变得轻松便捷。老人小孩都能轻松上手，真正做到了以用户为中心，降低操作门槛。
人体工程学原理在设计中得到充分运用
在办公椅设计方面，依据人体结构和工作时的姿势特点，对椅背、座垫、扶手等进行精心设计。椅背可调节弧度，紧密贴合人体脊柱曲线，有效减轻背部压力；座垫选用高弹性、透气的材料，久坐也不会感到闷热不适；扶手高度和角度可按需调整，让手臂自然放松，全方位提升用户在办公场景下的舒适度。
工业设计注重赋予产品情感价值
在礼品类产品设计上，结合不同文化背景和节日氛围，融入富有寓意的元素。例如在春节期间推出的限量版礼品，采用中国传统的红色为主色调，搭配吉祥图案，传递浓厚的节日祝福，让消费者在赠送礼品时能更好地表达情感，引发情感共鸣。
通过深入调研了解消费者需求、简化操作提升体验、应用人体工程学原理以及赋予产品情感价值等多种方式，全方位满足了消费者对产品人性化的需求，让产品成为消费者生活中的贴心伙伴。
@NINEIDEA九号创新 www.nineidea.com
Shenzhen Industrial Design: How to Meet Consumers’ Needs for Humanized Product Design
NINEIDEA: Products are no longer just functional carriers. Consumers are increasingly eager for products to be deeply compatible with themselves in emotional, experience and other levels, which is the demand for humanized product design. Shenzhen Industrial Design, with its keen insight and innovative spirit, cleverly responds to this demand from multiple dimensions.
In depth research is the primary step in meeting humanized needs
Designers step out of the studio and delve into various consumer scenarios. When researching home products, it was observed that modern homes have compact spaces and storage becomes a challenge. In response to this phenomenon, multifunctional storage furniture has been designed, which can be flexibly combined to adapt to different layouts, and the internal space planning is detailed, with suitable storage places for everything from bedding to miscellaneous items, fully considering the storage needs of consumers in their actual lives.
In terms of product operation experience, industrial designers are committed to simplifying complexity
Taking smart home appliances as an example, the complex operating interface in the past often deterred consumers. The designer has redesigned the interactive interface, using simple and intuitive icons and easy to understand text prompts. Some products also incorporate voice control functions, making the operation easy and convenient. Both the elderly and children can easily get started, truly achieving user centricity and lowering the operating threshold.
The principles of ergonomics are fully utilized in design
In terms of office chair design, the backrest, seat cushion, armrests, etc. are carefully designed based on the human body structure and posture characteristics during work. The backrest can adjust its curvature, closely fitting the curve of the human spine, effectively reducing back pressure; The seat cushion is made of highly elastic and breathable materials, so you won’t feel stuffy or uncomfortable even after sitting for a long time; The height and angle of the armrest can be adjusted as needed, allowing the arms to naturally relax and enhancing the comfort of users in office settings from all angles.
Industrial design focuses on endowing products with emotional value
In the design of gift products, combining different cultural backgrounds and holiday atmospheres, incorporating meaningful elements. For example, limited edition gifts launched during the Spring Festival period use traditional Chinese red as the main color tone, paired with auspicious patterns, to convey strong holiday blessings, allowing consumers to better express their emotions and trigger emotional resonance when giving gifts.
By conducting in-depth research to understand consumer needs, simplifying operations to enhance user experience, applying ergonomic principles, and endowing products with emotional value, we have comprehensively met consumers’ demand for humanized products, making them intimate partners in their daily lives.
@NINEIDEA九号创新 www.nineidea.com
