NINEIDEA：本篇给大家分享Vision Pro及相关的产品设计，苹果在 WWDC 推出的 Vision Pro，曾被寄予开启空间计算时代的厚望，却在市场中陷入困境。这款产品既有突破性创新，也因现实短板难掩失败颓势，但不影响它依然是一款伟大的产品设计创新。
Vision Pro 的伟大体现在三大维度。其搭载的 Micro LED 单眼 4K 屏幕，以远超传统设备的清晰度与色彩表现，重构了视觉交互体验，让用户获得沉浸式观感。交互方式上，它延续 “手即工具” 理念，通过手势识别实现无控制器操作，挥手、捏合等动作即可完成复杂指令，为未来人机交互提供新思路。更具开创性的是空间计算平台，它打破屏幕边界，将虚拟内容融入真实空间，用户可在任意角落创建多窗口并行处理任务，重新定义了数字与现实的融合方式。 然而市场表现暴露了致命缺陷。
3500 美元的起售价（含配件近 4000 美元）将多数消费者拒之门外，成为奢侈品级别的小众产品。650 克的机身重量导致佩戴 20-30 分钟即产生颈部不适，两种佩戴方案均未能解决舒适度问题；外置电池仅 2-2.5 小时续航且携带累赘，严重影响使用体验。软件生态更显乏力，虽有 2000 款空间应用及百万级兼容应用，却缺乏发挥设备潜力的 “杀手级应用”，多数场景下体验未超越传统设备。 市场数据印证了困境：发售初期短暂火爆后，季度销量从未突破 10 万台，三季度美国销量较二季度暴跌 75%，苹果已暂停生产。Vision Pro 的创新值得肯定，但价格、体验与生态的失衡，使其成为 “叫好不叫座” 的案例，也为科技产品的商业化敲响警钟。
1.苹果视觉操纵杆Pro Max
Alex Casabò设计了“Apple Vision Joystick Pro Max”，这是Apple Vision Pro控制器的概念设计。控制器的设计完美地补充了耳机的现代美学，并且无论你向它们扔什么开放世界的标题，都能提供流畅的功能。操纵杆将最大限度地提高各种现代游戏的游戏体验，同时考虑到VR环境。该控制器具有一个顶部表面，上面有一个触敏表面，用于智能控制，如摆动剑或重新装载强效狙击步枪。
2.班德沃克的头带
德国配件供应商Bandwerk为定于明年初推出的售价3500美元的苹果耳机设计了手工制作的皮革头带。这款精致而优质的头带将有五种颜色可供选择——灰色、奶油色、米色、橙色和棕色，它将巧妙地适应最终商用耳机的轮廓。
3.Ortolani的AirPods Max概念
Parker Ortolani设计了这款受Apple Vision Pro启发的AirPods Max概念。创新和重新定义的设计采用了Vision Pro元素，提供了更好的舒适性和功能性。它将提供新的软件功能，如自适应音频，并将提供各种令人惊叹的新饰面，以完美地补充您的其他苹果设备。
4.Dark Knight Apple Vision Pro保护壳
Max Arnautov决定打造终极蝙蝠侠x苹果跨界车！他为Apple Vision Pro设计了一个可连接的外壳概念，灵感来自《黑暗骑士》。把这个盒子放在Apple Vision Pro上，戴上耳机，你会看起来像小黑暗骑士！对于巴特曼诗的爱好者来说，这将是一个艰难的选择。
5.模式指示器
Moe Slah为Apple Vision Pro创建了这个概念化的功能，不仅为佩戴者，也为旁观者升级和提升用户体验。这款名为“模式指示器”的应用程序将非常有趣地显示佩戴者当前活动的视觉指示。用户还可以从应用内文本或设计自定义动画中进行选择，以获得更个性化的体验。
Vision Pro: Great Product Design Innovation and Realistic Challenges
NINEIDEA: This article will share the Vision Pro and related product design. The Vision Pro launched by Apple in WWDC was once expected to open the era of space computing, but was in trouble in the market. This product has both breakthrough innovation and a declining trend due to its shortcomings in reality, but it still remains a great product design innovation.
The greatness of Vision Pro is reflected in three dimensions. The Micro LED monocular 4K screen it is equipped with reconstructs the visual interaction experience with clarity and color performance far beyond traditional devices, allowing users to have an immersive experience. In terms of interaction, it continues the concept of “hands as tools” and achieves controller free operation through gesture recognition. Actions such as waving and pinching can complete complex commands, providing new ideas for future human-computer interaction.
More groundbreaking is the spatial computing platform, which breaks screen boundaries and integrates virtual content into real space. Users can create multi window parallel processing tasks in any corner, redefining the way digital and reality are integrated. However, the market performance has exposed fatal flaws.
The starting price of $3500 (including accessories of nearly $4000) has turned most consumers away, making it a niche product at the luxury level. The weight of the 650 gram body causes discomfort in the neck after wearing for 20-30 minutes, and both wearing schemes fail to solve the comfort issue; The external battery has only 2-2.5 hours of battery life and is cumbersome to carry, seriously affecting the user experience. The software ecosystem is even more weak.
Although there are 2000 space applications and million level compatible applications, there is a lack of “killer applications” that can unleash the potential of devices, and in most scenarios, the experience has not surpassed traditional devices. Market data confirms the dilemma: after a brief period of explosive sales during the initial release, quarterly sales never exceeded 100000 units, US sales plummeted by 75% in the third quarter compared to the second quarter, and Apple has suspended production. The innovation of Vision Pro is worthy of recognition, but the imbalance between price, experience, and ecology has made it a case of “success but failure” and sounded the alarm for the commercialization of technology products.
Apple Visual Joystick Pro Max
Alex Casab ò designed the “Apple Vision Joystick Pro Max”, which is a conceptual design for the Apple Vision Pro controller. The design of the controller perfectly complements the modern aesthetics of the headphones and provides smooth functionality no matter what open world titles you throw at them. The joystick will maximize the gaming experience of various modern games while considering the VR environment. The controller has a top surface with a touch sensitive surface for intelligent control, such as swinging a sword or reloading a powerful sniper rifle.
Banderwalk’s headband
German accessory supplier Bandwerk has designed a handmade leather headband for the $3500 Apple earphones scheduled to be launched early next year. This exquisite and high-quality headband will come in five colors to choose from – gray, cream, beige, orange, and brown, cleverly adapting to the contours of the final commercial headphones.
Ortolani’s AirPods Max Concept
Parker Ortolani designed this AirPods Max concept inspired by the Apple Vision Pro. The innovative and redefined design incorporates elements of Vision Pro, providing better comfort and functionality. It will offer new software features such as adaptive audio and provide a variety of stunning new finishes to perfectly complement your other Apple devices.
Dark Knight Apple Vision Pro protective case
Max Arnautov has decided to create the ultimate Batman x Apple crossover! He designed a connectable shell concept for the Apple Vision Pro, inspired by “The Dark Knight”. Put this box on the Apple Vision Pro, put on the headphones, and you’ll look like a little Dark Knight! For fans of Batman poetry, this will be a difficult choice.
Mode indicator
Moe Slah created this conceptual feature for the Apple Vision Pro, upgrading and enhancing the user experience not only for the wearer but also for bystanders. This application called ‘Mode Indicator’ will interestingly display visual indications of the wearer’s current activity. Users can also choose from in app text or design custom animations for a more personalized experience.
