鼎典创造体设计集团
NINEIDEA：深圳工业设计公司推荐：作为中国工业设计领域的创新先锋，鼎典创造体设计集团（DESIGNDO GROUP）自 2004 年成立以来，始终以 “设计驱动商业价值” 为核心理念，构建了覆盖 “产品定义 — 设计创新 — 供应链管理 — 商业落地” 的全链条服务体系。集团总部位于深圳，在杭州、合肥、南京等地设有分支机构，并在 2024 年世界制造业大会上以 “造” 字品牌视觉系统设计斩获德国红点奖，成为安徽省首个获国际设计大奖的会议品牌形象设计案例。
核心实力与行业地位
国家级资质认证：
鼎典创造体是国家高新技术企业、广东省工业设计中心、深圳市领军工业设计企业，并连续多年入选 “中国十佳工业设计机构”。其设计团队拥有 77 项专利及 42 条商标，技术研发实力与知识产权布局在行业内处于领先地位。
全产业链服务能力：
集团业务涵盖市场研究、产品定义、软硬件协同开发、交互设计、供应链管理等，尤其擅长将技术创新与商业逻辑深度融合。例如，为华为生态链企业设计的 “小金 K12 智能走跑一体机”，通过压力传感器实现步频控速、无屏化交互及极致音效体验，成为小米生态链爆款产品，拉动产业化价值超亿元。
行业影响力：
鼎典创造体累计服务超 500 家企业，包括中兴、美的、TCL、博世等知名品牌，完成设计项目近 500 项，产业化率超 80%。其合肥分公司作为当地工业设计标杆企业，2022 年助力安徽省实现会议品牌形象设计国际大奖零的突破，并累计拉动区域经济产值超千亿元。
代表性作品与创新实践
世界制造业大会品牌设计：
2024 年，鼎典为世界制造业大会设计的 “造” 字视觉系统，将中国汉字与西方现代设计手法结合，融入马头墙、黄山等安徽元素，从另一角度可呈现英文 “DO”，象征制造的全球视野。该设计不仅荣获红点奖，更成为安徽省文化输出的标志性案例。
智能硬件创新：
与佑美科技合作的 UMAY U3H 智能跑步机，通过轻量化折叠设计与 AI 运动数据分析，成为家庭健身设备的行业标杆；为中科博特设计的城市安全巡检机器人，集成模块化传感器与自主导航技术，在智慧城市领域实现规模化应用。
医疗与工业设备设计：
为新华医疗设计的手术器械消毒设备，通过人机工程学优化与智能物联网技术，提升医院感染控制效率；为伊顿（Eaton）设计的工业电源设备，采用军工级散热结构与极简外观，获得中国红星奖。
设计理念与行业贡献
“全体验” 设计哲学：
鼎典提出 “从产品到商品再到商业” 的系统创新方法论，强调设计需扎根实体经济，解决用户痛点与市场需求。例如，在小金 K12 跑步机设计中，团队通过用户调研发现年轻人对传统跑步机体积大、交互单一的不满，进而开发出走跑双模式、手机投屏控制等功能，使产品众筹金额突破千万元。
产学研深度融合：
集团与中国科学技术大学、浙江商业职业技术学院等高校合作，建立 “设计创新实验室”，推动工业设计教育与产业需求对接。2023 年，其高管招理春在安徽工业大学讲座中提出 “定义需求、引领消费、创造市场” 的设计理念，强调设计师需兼具商业洞察力与技术前瞻性。
可持续发展实践：
在环保材料应用方面，鼎典为某家电品牌设计的可降解包装方案，减少塑料使用量 30%，并获中国设计智造大奖 “绿色设计奖”；在低碳制造领域，其优化的注塑工艺帮助客户降低能耗 15%，推动行业绿色转型。
2024-2025 年动态
区域扩张与生态构建：
2024 年，鼎典创造体在深圳龙华设计产业园设立 “智能硬件创新中心”，聚焦 AIoT 与消费电子领域；同时，其合肥分公司参与建设 “长三角工业设计协同创新平台”，推动跨区域资源整合。
技术跨界融合：
集团成立 “元宇宙设计实验室”，探索虚拟产品设计与数字孪生技术在工业设计中的应用，2025 年发布的 “数字产品白皮书” 成为行业首个系统化方法论。
鼎典创造体以 “实体经济设计顾问” 为定位，通过设计创新与商业落地的深度结合，持续推动中国工业设计从 “制造” 向 “创造” 升级，其 “全产业链服务 + 区域生态赋能” 模式已成为行业标杆。
Dingdian Creative Design Group
NINEIDEA：As an innovative pioneer in the field of industrial design in China, DESIGNDO GROUP has always adhered to the core concept of “design driven commercial value” since its establishment in 2004, and has built a full chain service system covering “product definition design innovation supply chain management commercial landing”. The headquarters of the group is located in Shenzhen, with branches in Hangzhou, Hefei, Nanjing and other places. It won the German Red Dot Award for its “Zao” brand visual system design at the 2024 World Manufacturing Conference, becoming the first conference brand image design case in Anhui Province to win an international design award.
Core Strength and Industry Status
National Qualification Certification:
Dingdian Creative Body is a national high-tech enterprise, Guangdong Industrial Design Center, and leading industrial design enterprise in Shenzhen. It has been selected as one of the “Top 10 Industrial Design Institutions in China” for several consecutive years. Its design team has 77 patents and 42 trademarks, and its technological research and development strength and intellectual property layout are in a leading position in the industry.
Full industry chain service capability:
The group’s business covers market research, product definition, software and hardware collaborative development, interaction design, supply chain management, etc. It is particularly skilled in deeply integrating technological innovation with business logic. For example, the “Xiaojin K12 Intelligent Running and Walking Integrated Machine” designed for Huawei’s ecological chain enterprise achieves step frequency control, screenless interaction, and ultimate sound experience through pressure sensors, becoming a popular product in Xiaomi’s ecological chain and driving industrial value exceeding 100 million yuan.
Industry influence:
Dingdian Creation has provided services to over 500 companies, including ZTE, Midea TCL、 Bosch and other well-known brands have completed nearly 500 design projects, with an industrialization rate of over 80%. As a benchmark enterprise in local industrial design, its Hefei branch helped Anhui Province achieve a breakthrough of zero international awards for conference brand image design in 2022, and has cumulatively driven regional economic output value exceeding 100 billion yuan.
Representative works and innovative practices
World Manufacturing Conference Brand Design:
In 2024, Tiptop designed the visual system of the word “Zao” for the World Manufacturing Conference. It combines Chinese characters with western modern design techniques, integrates Anhui elements such as horse head wall and Mount Huangshan, and presents the English “DO” from another perspective, symbolizing the global vision of manufacturing. This design not only won the Red Dot Award, but also became a landmark case of cultural output in Anhui Province.
Intelligent hardware innovation:
The UMAY U3H intelligent treadmill, which cooperates with Youmei Technology, has become the industry benchmark for home fitness equipment through lightweight folding design and AI motion data analysis; The urban safety inspection robot designed for Zhongke Bote integrates modular sensors and autonomous navigation technology to achieve large-scale application in the field of smart cities.
Medical and industrial equipment design:
The surgical instrument disinfection equipment designed for Xinhua Medical improves hospital infection control efficiency through ergonomics optimization and intelligent IoT technology; The industrial power equipment designed for Eaton adopts military grade heat dissipation structure and minimalist appearance, and has won the Chinese Red Star Award.
Design concept and industry contribution
The design philosophy of “full experience”:
Dingdian proposed a systematic innovation methodology of “from product to commodity and then to business”, emphasizing that design needs to be rooted in the real economy and address user pain points and market demands. For example, in the design of the Xiaojin K12 treadmill, the team found through user research that young people are dissatisfied with the large size and single interaction of traditional treadmills. They then developed features such as running away dual mode and mobile screen casting control, which led to a crowdfunding amount of over 10 million yuan for the product.
Deep integration of industry, academia and research:
The group has collaborated with universities such as the University of Science and Technology of China and Zhejiang Vocational and Technical College of Commerce to establish a “Design Innovation Laboratory” to promote the integration of industrial design education with industry demand. In 2023, its executive Zhao Lichun proposed the design concept of “defining demand, leading consumption, and creating markets” in a lecture at Anhui University of Technology, emphasizing that designers need to have both business insight and technological foresight.
Sustainable Development Practice:
In terms of the application of environmentally friendly materials, Dingdian designed a biodegradable packaging solution for a certain household appliance brand, reducing plastic usage by 30% and winning the “Green Design Award” of the China Design Intelligence Award; In the field of low-carbon manufacturing, its optimized injection molding process helps customers reduce energy consumption by 15% and promotes the industry’s green transformation.
Dynamics from 2024 to 2025
Regional expansion and ecological construction:
In 2024, Dingdian Creation will establish an “Intelligent Hardware Innovation Center” in Longhua Design Industry Park, Shenzhen, focusing on the fields of AIoT and consumer electronics; At the same time, its Hefei branch participated in the construction of the “Yangtze River Delta Industrial Design Collaborative Innovation Platform” to promote cross regional resource integration.
Cross border integration of technology:
The group has established the “Metaverse Design Laboratory” to explore the application of virtual product design and digital twin technology in industrial design. The “Digital Product White Paper” released in 2025 has become the industry’s first systematic methodology.
Dingdian Creative Body is positioned as a “real economy design consultant” and continuously promotes the upgrading of China’s industrial design from “manufacturing” to “creation” through the deep integration of design innovation and commercial implementation. Its “full industry chain service+regional ecological empowerment” model has become a benchmark in the industry.
