NINEIDEA：在快节奏、标准化的设计浪潮中，我以独立产品设计师的身份坚守一隅，用双手与创意为产品注入灵魂。这是我产品设计工作室的起点，源于对设计纯粹的热爱 —— 我始终相信，每一件产品都该是独一无二的艺术品，承载着独特的故事，成为连接人与生活的温暖纽带。
从离开中国十佳设计公司后，我在市场竞争的淬炼中愈发清醒：唯有回归设计本真，才能做出真正打动人心的作品。如今的工作室，是我全情投入的「产品创作工坊」。在这里，没有流水线式的批量产出，每一个项目都是一场深度探索。无论是智能硬件产品设计的人机交互逻辑，还是医疗设备产品的情感化表达，我都会反复拆解行业标杆案例，将商业价值与美学张力完美融合，打磨出专属的设计方案。
「小而精」是我恪守的准则。每年仅承接 15 – 20 个项目，我得以全身心投入，从产品外观的线条勾勒，到内部结构的优化配合，每一个细节都亲自把控。这种专注让我收获了珍贵的客户信任：60% 的新合作源于老客户的口碑推荐，30% 来自行业垂直平台的深度种草，每一次合作，都是基于对设计理念的高度契合。
对我而言，设计不是冰冷的图纸，而是对用户需求的诗意诠释。当客户希望打造「年轻人的社交货币」，我会深入研究 Z 世代审美趋势，将潮玩元素巧妙融入工业造型；当企业提出「提升产品易用性」，我便扎根使用场景，通过多次的手板模型调试，精准找到功能与美感的平衡点。
多年来的坚持，让我在市场中走出了自己的道路。每一个获奖作品、每一封客户的真挚感谢，都在证明：真正的设计力量，源于对细节的极致追求、对创新的不懈探索，以及为产品注入灵魂的炽热情怀。
如果你也期待让产品拥有触动人心的温度，或许我们就是彼此寻觅的同行者。
NINEIDEA: In the fast-paced and standardized design wave, I stick to a corner as an independent product designer, and inject soul into the product with my hands and creativity. The starting point of this career stems from a pure love for design – I always believe that every product should be a unique work of art, carrying a unique story and becoming a warm bond connecting people and life.
After leaving China’s top ten design companies, I have become increasingly aware of the market competition: only by returning to the essence of design can we create truly touching works. The current studio is the ‘Product Creation Workshop’ that I am fully committed to. Here, there is no mass-produced assembly line, and every project is a deep exploration. Whether it’s the human-machine interaction logic in smart hardware product design or the emotional expression in medical equipment products, I will repeatedly break down industry benchmark cases, perfectly integrate commercial value with aesthetic tension, and polish exclusive design solutions.
‘Small and refined’ is the principle I adhere to. I only undertake 15-20 projects per year, allowing me to fully devote myself to every detail, from outlining the product’s exterior lines to optimizing the internal structure. This focus has earned me valuable customer trust: 60% of new collaborations stem from word-of-mouth recommendations from existing customers, and 30% come from deep seeding on industry vertical platforms. Every collaboration is based on a high degree of alignment with design concepts.
For me, design is not just cold drawings, but a poetic interpretation of user needs. When clients want to create a ‘social currency for young people’, I will delve into the aesthetic trends of Generation Z and cleverly integrate trendy elements into industrial design; When the company proposed to “improve product usability”, I rooted myself in the usage scenario and accurately found the balance between functionality and aesthetics through multiple prototype model debugging.
Years of persistence have allowed me to carve out my own path in the market. Every award-winning work and sincere gratitude from every customer proves that the true power of design comes from the ultimate pursuit of details, relentless exploration of innovation, and the passionate passion that injects soul into products.
If you also expect products to have a touching temperature, perhaps we are the companions we are searching for each other.
